Make it easy for readers to love your content

Struggling with how to create content that draws your prospects in and keeps them coming back for more? A surprisingly good place to start is reviewing the basics. Because another word to describe the basics of your content is Foundation.   If you hit on these key pieces, your content has a good chance of catching – and keeping – your audience’s attention. Missing here can send readers away before they’ve realized you have just what they’re seeking. So here’s short list (we’ve all got enough on our minds right now, right?) of super simple basics that can make a huge difference in whether a prospect digs into your content…

Writing

I collaborate with businesses, teams, researchers, marketers, and practitioners to help you create compelling content that meets the needs of your readers: Helping you determine the best approach for your project, then turning your data, stories, and technical expertise into documents that accomplish your goals. Managing projects in ways that let you and your team…

Selected Writing Samples

  Manuals and Reports:  The Farmer Managed Natural Regeneration (FMNR) Manual (Homepage with links)        –  Directly open PDF (~200 pages, large file) The Natural Environment in Development and Well-Being (PDF)   Case Studies and Stories Assessing Crowd Sourced Data in Real Time Automated Feedback System for Family Planning Improving targeting and outreach A practical…

Coaching. Communication. Strategy.

I spent over 20 years assisting organizations to translate their stories, accomplishments, and experience into clear, engaging communications. Now I’m working with individuals, helping to turn your stories, accomplishments, and experiences into strategic plans that enable you to thrive.   Sometimes that involves recovering from a crisis. Sometimes it’s about avoiding crisis in the first…